(Protest) Signs of the Times: Branding to Embrace the Political Storm
In their 2014 book New Power, Jeremy Heimans and Henry Timms discuss “storm chasing” and “storm embracing,” two techniques for organizations to drive action, urgency and visibility, even in times of crisis. As the political climate in the U.S. continues to become more polarized, it’s no accident that the past two years have seen at […]