How to Tell a Story That Moves People: Alex and Shelby’s Reflections from ComNet26
Welcome back, Alex and Shelby! Our Additive Agents have settled back in after ComNet26 in San Diego, the annual gathering of social sector leaders hosted by The Communications Network. They co-presented a poster about Additive’s partnership with YMCAs across the country to advance community well-being, titled, “Advancing an Audacious Vision for Community Well-Being.” While there, […]
Mount Holyoke Professor’s Ping-Pong Public Art Makes Waves at Rockaway Beach
The sculpture embeds percussion instruments, producing improvised musical compositions celebrating Queens’ rich cultural diversity. Learn more.
The YMCA of Greater San Francisco’s Ultimate Health Intervention is Community Well-being
By tapping into a network of partners, the Y can respond rapidly in times of crisis while investing in prevention. Learn more.
Campaign Activation 101
Endless distractions compete for our attention. Explore three steps to activate campaigns that stand out and inspire.
Phoenix Children’s Named a “Best Children’s Hospital” for 15th Year in a Row by U.S. News and World Report
Our partner, Phoenix Children’s Hospital, was ranked among the nation’s best. Learn more.
Marketing and Communications Planning 101
Effective marketing and communications plans start with three questions. Learn how to begin answering them.
Naming 101
The right name can make it easier for people to understand, choose and champion you. Learn about our three-part approach.
The Y of Greater New York Featured in The New York Times Metropolitan Diary
In the story, rival fans find common ground and communities grow stronger with our partners at the YMCA of Greater New York.
Brand Architecture 101
Brand architecture is how offerings are organized and presented. Learn about our five-part process for maximum clarity and impact.
Feed the Children Launches “Put Child Hunger to Bed” Campaign
This spring, Feed the Children is activating Put Child Hunger to Bed with corporate partners.
