Hayley Berlent Elected to Democracy Works Board

Additive is excited to share that Hayley has been elected to the Board of Directors of Democracy Works, a nonpartisan nonprofit organization on a mission to help America vote. Democracy Works builds tools and technology for voters and election officials alike, partnering with states, nonprofits, college campuses and corporations to increase voter access and turnout. […]
Introducing Sacha Cotton

Additive is pleased to welcome Sacha Cotton as our new Account Coordinator. Sacha works across strategy, content and design, providing vital project management and research support. She began her career in executive search, where she fine-tuned her client relations skills. Her education focused heavily on health and social justice campaigns, including independent research conducted for […]
Jed Foundation Receives $15 Million Grant

Our partners at the Jed Foundation (JED), the leading national nonprofit that protects emotional health and prevents suicide for teens and young adults, announced a $15 million grant from Mackenzie Scott on Monday, February 7th. The unrestricted gift recognizes JED’s ongoing efforts to protect emotional health and prevent suicide for teens and young adults. JED […]
New Victory Theater Shares Research on the Importance of Performing Arts for Students

Our partners at New Victory have unveiled the results of a longitudinal study on the role of the performing arts in schools. The study, which ran from 2015-2019, partnered with NYC schools where there was no formal art teachers or programming to measure the impact of performing arts programming on students in grades 3-8. What […]
Syracuse University Recieves Awards for Excellent Communications

The Council for Support and Advancement of Education, a global nonprofit dedicated to championing the role of education to transform lives and society, recently named ten Syracuse University communications touchpoints to their Circle of Excellence, an annual recognition of “outstanding work in advancement services, alumni relations, communications, fundraising, and marketing.” Among the collateral that received […]
FDA Grants Emergency Use Authorization for Kantaro’s Breakthrough COVID-19 Antibody Kit

Last Wednesday, November 25, The U.S. Food and Drug Administration (FDA) granted Emergency Use Authorization (EUA) for Kantaro’s COVID-SeroKlir antibody test kit for SARS-CoV-2, the virus that causes COVID-19. Unlike many other antibody tests on the market, Kantaro’s test detects both the presence and precise value of COVID-19 antibodies, rather than just a yes/no answer. […]
10 Election Resources to Ensure Your Voices + Choices Count

Additive was founded on the belief that every one of us has the potential to effect positive change, but together we have the power to do so much more good. It’s this guiding principle that makes us so passionate about voter rights and participation. Now, with one of the most important elections of our time […]
How COVID-19 Did — and Didn’t — Change Higher Ed Social Media

Alongside students, faculty and families, higher education social media managers are also coming to terms with a new reality this fall. Commonly, audiences have used social media platforms to connect and engage with a school’s culture and community. But now, comms teams are also harnessing the medium’s reach and real-time speed to provide crucial updates […]
6 Tips to Avoid Zoom Fatigue

It’s ok to admit it: after four months, you’re having trouble staying focused on Zoom meetings. Although you and your coworkers and clients have tried their best, weeks of non-stop video calls have caused energy levels to drop and attention to wander. To a certain extent, it’s only natural: it’s harder to process non-verbal cues […]
Finding Purpose in Place

Reinvesting In + Re-imagining the Role of Community From the strains on our health, social and economic systems to the pains of physical distancing, COVID-19 is re-shaping our relationships to people and places. As the virus sweeps towns and cities across America, our worlds are becoming locally concentrated — challenging us to rethink the role […]