Welcome to Summer School

Join us over the next few weeks as we explain the foundations of brand building — from discovery and strategy to story and implementation.
Harlem Children’s Zone Helps Young People Build Wealth

Exciting news for Wealth Builds, an innovative initiative from Harlem Children’s Zone (HCZ) that we partnered with to name and bring to life.
FHI 360 Launches New Organizational Strategy, Visual Identity and Messaging

We’re thrilled to share that our partners at FHI 360 have launched their new organizational strategy, as well as their updated visual identity and messaging. This effort is part of a strategic transformation focused on how FHI 360 can better advance equity, prioritize local leadership and create lasting change for good. “People everywhere have similar […]
Hayley Berlent on Rising to the Top: Lessons in Leadership Podcast

We’re proud to share that Hayley is featured on this week’s episode of Rising to the Top: Lessons in Leadership, from Columbia University School of Professional Studies. She discusses what inspired her to found Additive, her leadership philosophy, and three questions that will help you find purpose and meaning in your career and life. You […]
Introducing Catherine Ntube

Additive is pleased to welcome Catherine Ntube as our new Senior Social Impact Writer. Since joining, Catherine has crafted messaging for a range clients including Columbia University School of Nursing, Foster America, and the Community Foundation of Louisville. Prior to Additive, Catherine spent 9 years in primary, intermediate and post-secondary writing classrooms where she helped […]
Hayley Berlent Elected to Democracy Works Board

Additive is excited to share that Hayley has been elected to the Board of Directors of Democracy Works, a nonpartisan nonprofit organization on a mission to help America vote. Democracy Works builds tools and technology for voters and election officials alike, partnering with states, nonprofits, college campuses and corporations to increase voter access and turnout. […]
Introducing Sacha Cotton

Additive is pleased to welcome Sacha Cotton as our new Account Coordinator. Sacha works across strategy, content and design, providing vital project management and research support. She began her career in executive search, where she fine-tuned her client relations skills. Her education focused heavily on health and social justice campaigns, including independent research conducted for […]
Jed Foundation Receives $15 Million Grant

Our partners at the Jed Foundation (JED), the leading national nonprofit that protects emotional health and prevents suicide for teens and young adults, announced a $15 million grant from Mackenzie Scott on Monday, February 7th. The unrestricted gift recognizes JED’s ongoing efforts to protect emotional health and prevent suicide for teens and young adults. JED […]
New Victory Theater Shares Research on the Importance of Performing Arts for Students

Our partners at New Victory have unveiled the results of a longitudinal study on the role of the performing arts in schools. The study, which ran from 2015-2019, partnered with NYC schools where there was no formal art teachers or programming to measure the impact of performing arts programming on students in grades 3-8. What […]
Syracuse University Recieves Awards for Excellent Communications

The Council for Support and Advancement of Education, a global nonprofit dedicated to championing the role of education to transform lives and society, recently named ten Syracuse University communications touchpoints to their Circle of Excellence, an annual recognition of “outstanding work in advancement services, alumni relations, communications, fundraising, and marketing.” Among the collateral that received […]